Want to get the most out of your digital strategy? Having a website isn’t the only thing your business needs to succeed. With people constantly on the go and over ¼ of the world’s mobile phones being smart phones, a mobile friendly website is a must for any business.
Today, everyone is searching for something online. Whether it be a restaurant, a store or a fun place to go at night, mobile searches are on the rise. Picking up a smartphone and accessing the information you need quickly is essential for consumers. Businesses need to create mobile friendly websites to gain potential customers.
If you have a smartphone, you’ve probably come across a website on your phone that’s not exactly mobile friendly. You constantly have to zoom in and out trying to click on links that don’t seem like they want to be clicked on and ultimately hit the wrong one. It can be a frustrating experience for the customer and will cause them to leave the website and look for a different one.
So, the question is, do I need a mobile website? The quick answer is YES. A desktop website that translates well onto a mobile platform is extremely important. No desktop website will have the navigation, legibility and simple usage of a website specifically designed for mobile devices.
Still not sure about a mobile website? Here are some statistics that might change your mind:
Mobile internet users will reach 113.9 million in 2012, up 17.1% from 97.3 million in 2011.
Two-thirds of all mobile shoppers make purchases while at home, a few feet away from a desktop computer.
81% of users prefer mobile sites to apps for price research, 79% for product reviews, 63% for purchasing.
Web searches performed on mobile devices have grown 400% in the past year.
Searching for local information is the most common smartphone activity.
Uhsome Media and Marketing is an interactive agency helping businesses build long-term digital and social strategies. We have built successful partnerships through delivered results. Our advice is objective and focused on goals and performance. Uhsome helps communicate, orchestrate and manage the digital process. Our proven models link digital activity back to real business results.
Call Kimberly at (813) 466-2435 or email us at firstname.lastname@example.org for a free mobile website quote today!